Steve Allison, a 10-year industry veteran renowned for managing the marriage of Hollywood licenses and talent to game products (including Shiny's Enter the Matrix), will leave his post at Atari, effective December 19.
The following Monday, according to a Midway spokesperson, Allison will take over as chief marketing officer for Midway Games. He will report to president David Zucker and be tasked with ramping up marketing efforts for the once-dominant publisher of the Area 51, Gauntlet, and Mortal Kombat franchises.
Speaking with GameSpot today, Allison said his new responsibilities will include marketing strategy for all Midway products, including games that have movie tie-ins, such as Spy Hunter. Über-popular wrestler/actor The Rock will star in Universal's film adaptation of the classic game, which begins production in Spring 2004.
By Curt Feldman, GameSpot [POSTED: 12/12/03 04:31 PM]
Midway nabs Allison from Atari
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Midway nabs Allison from Atari
According to a report at GameSpot, Midway will soon have a new Chief Marketing Officer. His name is Steve Allison and he has previously worked as VP of Marketing at Atari Games. Below is the text of the complete article posted at GameSpot:
I Rule This World!
By the unholy darkness that consumes me, I will have the Earthrealm.
Mortal Kombat Secrets Founder and Webmaster
By the unholy darkness that consumes me, I will have the Earthrealm.
Mortal Kombat Secrets Founder and Webmaster
Re: Midway nabs Allison from Atari
now perhaps mk6 have a chance to appear on our PCs B)
A TOURNAMENT AWAITS...
Re: Midway nabs Allison from Atari
i dont think so, but who knows? hope dies last B)
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Re: Midway nabs Allison from Atari
As Shang Tsung said in Mortal Kombat: The Movie.
I Rule This World!
By the unholy darkness that consumes me, I will have the Earthrealm.
Mortal Kombat Secrets Founder and Webmaster
By the unholy darkness that consumes me, I will have the Earthrealm.
Mortal Kombat Secrets Founder and Webmaster
Re: Midway nabs Allison from Atari
nqh nqh!
Re: Midway nabs Allison from Atari
B) just laughin` that Gambid guessMasos wrote:??? :blink:ded_ wrote: nqh nqh!
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Re: Midway nabs Allison from Atari
Was it so funny???
I Rule This World!
By the unholy darkness that consumes me, I will have the Earthrealm.
Mortal Kombat Secrets Founder and Webmaster
By the unholy darkness that consumes me, I will have the Earthrealm.
Mortal Kombat Secrets Founder and Webmaster
Re: Midway nabs Allison from Atari
aaaaaaaa!!! its just a fakin bulgarian humor! whatever! stop posting about it please!
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Re: Midway nabs Allison from Atari
OK
I Rule This World!
By the unholy darkness that consumes me, I will have the Earthrealm.
Mortal Kombat Secrets Founder and Webmaster
By the unholy darkness that consumes me, I will have the Earthrealm.
Mortal Kombat Secrets Founder and Webmaster